The Premium Life

Lil Jon at Premium Lifestyle Group Table at Sky Suite at Sundance Film Festival 2010

After a short hiatus and several months of travelling(Mexico, Miami, LA and other fun destinations) we are back with a vengeance and happy to report on our great success at the recent Sundance Film Festival in Park City, Utah.  Premium Lifestyle Group was invited to participate as the event concierge and sponsor for the Sky Suite at The Sky Lodge.

The Sky Suite was arguably the best attended, and certainly the coolest gifting lounge at Sundance. The three day event was expertly organized by our good friends at Talent Resources and the result was an overwhelming success for everyone involved. Premium shared the stage with several other fabulous companies and provided fabulous “swag” for all the celebrities who visited the Sky Suite.

We were fortunate enough to have the folks at Corona donate 16 limited edition Corona Burton snow boards that we gifted to some of the top celebrities that visited the Sky Suite. In addition, we decided to contribute to a worthy cause by having all of the celebrities sign one of the snow boards. Celebrities such as Dakota Fanning, Kristen Stewart, Khloe Kardashian, Aaron Rodgers, Danny Masterson, Jordy Masterson, Kate Mara, Malin Akerman, Pauly Shore, John Forte, Tom Arnold, Appolonia, Lil Jon, David Wells, John Goessling, Wilmer Valderrama and many others were kind enough to sign the snow board.

We then packaged the autographed snow board with a 3 month complimentary membership to our service and are in the process of auctioning the package at charitybuzz.com. All of the proceeds we receive from the snow board will be donated to the Red Cross Disaster Relief Fund for Haiti.  You can check out the auction and bid for yourself here.

Once all the gifting was done for the day, we returned to the Sky Suite at night to party at special parties that were sponsored by our  good friend Matt Goldstein at The Eldridge and Gold Bar in NYC. The DJ’s were rocking, the booze was flowing and everybody got down and dirty dancing to the beats.

All in all, Sundance 2010 was a fabulous experience for all and we cant wait to do it again next year! For those who want to see all the photos from the sky suite we invite you to view them here.

Stay tuned for more adventures,reviews and news from The Premium Life!

Premium Lifestyle Group, together with our co-hosts; The Prime, The Ritz Carlton Destination Club, The O Group, Creative Edge Parties and Rent the Runway held an amazing cocktail party and networking event on November 5^th at the Penthouse of The Prime Condominiums. The theme of the reception was “Satisfy Your Senses” and we had over 200 members, guest and friends in attendance

Our focus for this event was to bring together an exceptional group of people who share the same vision that we do. When it comes to conducting business and fostering meaningful interaction, the experience is the most important component.

We would like to extend our sense of gratitude to Belvedere Vodka, Quintessa Vineyards, Flowers Vineyards, John Allan’s and DJ Professor Specs for their contributions to this unique and memorable event.

Photos from this event can be found here

I found this article in the September 4, 2009, edition of AM NewYork newspaper. Had to share the wealth! I am definitely going to check out The Empire Room since it’s right near my office and will report back on my findings!

BY ALEXIS KORMAN Special to amNewYork

From a stylish club in Chelsea to a Coney Island-themed bar near Union Square, there’s no shortage of nightlife spots opening in early fall. Here’s the scoop.

Forty Eight

1221 Sixth Ave.,

at 48th St.,

212-554-4848 (Recently opened)

This lounge is located in the McGraw-Hill buildingnear Rockefeller Center, making it a swanky spot for after-work cocktails. On weekends, a DJ gets partygoers moving in this modern space adorned with Swarovski crystal light fixtures. “We hope that we’ll get to serve NYC’s local influencers and late-night partygoers,” said co-owner Brian Packin.

Brinkley’s

406 Broome St., at Cleveland Pl.,

no phone yet (Opens Sept. 7)

Anthony and Tom Martignetti have replaced their shuttered eatery Bar Martignetti with this relaxed English bar. Brinkley’s plans to serve pub grub (from former Kingswood chef Ben Towell) and, of course, plenty of suds on tap. Two TVs will be in place to show games. Read more »